Banking & Financial Services · Pakistan

How a Strategy Conference in Sri Lanka Helped Askari Bank Absorb an Entire Consumer Banking Business

7th Largest Bank in Pakistan

13 Month Engagement

One Unified Consumer Bank

Client
Askaribank

7th Largest in Pakistan

Bank Ranking at the Time

July 2006 to August 2007

Engagement Period

Bentota,
Sri Lanka

Strategy Conference Location

4

Core Deliverables

The Story

An acquisition that needed more than paperwork to work

Askari Bank, then the 7th largest bank in Pakistan, was acquiring the consumer banking business of Union Bank, a bank that was closing its doors. On paper, that’s a transaction. In practice, it meant combining two distinct consumer banking teams, two sets of processes, and two ways of doing things into one functioning bank, without leadership actually agreeing on what that combined bank should look like.

People Perfect was brought in to build that agreement from the ground up, not through a memo circulated after the fact, but through a high-level strategy conference with Askari’s top management, held offsite in Bentota, Sri Lanka.

That conference set the direction. What came next was turning agreement into an actual operating structure.

The Problem

Three things standing between an acquisition and a working bank

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01

Two Consumer Banking Operations, No Shared Structure

Union Bank’s core consumer team and portfolio needed to sit inside Askari’s existing structure, without either side operating on guesswork.

02

Buy-In That Had to Be Real, Not Just Signed Off

A restructuring this size needed genuine alignment from management and the board, not approval granted at a distance from the people who’d have to run it.
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03

No Post-Merger
Operating Model

Job roles, distribution structure, and performance systems all needed to be rebuilt for a combined bank, not patched together from what each side already had.

What Changed

Before and after the merger

Area
Before People Perfect
After People Perfect
Leadership Alignment
Askari and Union Bank teams operating under separate strategies
Management and board aligned on one business case and blueprint for change
Distribution Structure
No combined model for the merged consumer business
New distribution model and org design built for the combined bank
Job Roles
Union Bank and Askari roles not reconciled
Job descriptions rebuilt post restructuring for the new organization
Performance & Pay
No shared framework tying the two banks together
Performance management system aligned to the new business plan, linked to a performance related pay philosophy
Implementation
No structured rollout plan
In-depth implementation plan carried out by dedicated functional specialists

The Approach

A blueprint built with the people who had to live with it

People Perfect ran the strategy conference in Bentota as a working session, not a presentation. Askari’s leadership helped shape the actual blueprint for change alongside People Perfect’s team, rather than reviewing a finished plan after the fact.

Out of that conference came a job evaluation system, new role job descriptions, and a performance management system tied to the bank’s new business plans and linked directly to a performance related pay philosophy. An in-depth implementation plan carried the work forward from there, run by People Perfect’s own functional specialists.

The Results

What thirteen months of alignment actually built

Unified Consumer Bank
0

Two separate consumer banking operations combined onto a single blueprint, one org design, and one performance framework.

Core Deliverables
0

A comprehensive strategy report, functional action plans, a new distribution model and org design, and job descriptions rebuilt for the post-merger organization.

13

Months Strategy to Full Implementation

From the initial conference in Sri Lanka through to a completed implementation plan, delivered as one connected engagement rather than a series of disconnected handoffs.

The Results

Beyond the Numbers

The bigger outcome here wasn’t a document, it was that Askari’s leadership actually owned the plan instead of being handed one. Taking the conversation to Bentota instead of a boardroom back home meant the buy-in was real, and that’s what carried through into a shared performance and pay philosophy, a new distribution model, and job descriptions built for the bank Askari was becoming rather than the one it used to be.

Two Banks. One Strategy. Zero Confusion.

If your next move is a merger, an acquisition, or a restructuring that needs real buy-in and not just sign-off, People Perfect builds the blueprint your leadership will actually follow.